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Website Content

Captivating, engaging, and driving results

Strategically crafted website content that can dramatically boost engagement, conversions, and brand loyalty.
An illustration of a woman placing content onto a mobile phone.
Ready for content that converts? Let Electric Pencil craft your digital narrative. Reach out now!

Let’s create content that drives results

Effective website content is more than just words on a page—it’s your brand’s voice in action. It’s about creating clear, engaging, and purposeful copy that speaks directly to your audience, answers their questions, and guides them toward taking action. At Electric Pencil, we craft website content that doesn’t just fill space but drives results by aligning with your business goals and your customers’ needs.

Get in touch and let’s see how we can help you.

What good content can do for your business

Good content is like the glue that holds your website together. It establishes trust, builds relationships, and keeps your audience engaged. With well-crafted website copy, you can tell your brand’s story, highlight your unique offerings, and lead visitors smoothly through their journey—from discovery to conversion. It’s not just about filling the page—it’s about connecting, educating, and converting.

The cost of bad content and poor copy writing

Poorly written website content can do more harm than you think. Bad content confuses your audience, weakens your brand’s credibility, and makes your business look unprofessional. It can leave visitors unsure of what you offer, frustrated by a lack of clarity, and, worst of all, heading straight to your competitors. Bad content doesn’t just miss the mark—it drives customers away.

Achieving your business goals with captivating content

At Electric Pencil, we take the stress out of content generation by delivering high-quality, targeted website content that drives results. We start by getting to know your business, your audience, and your goals, so we can create copy that speaks to your audience’s needs and helps you achieve your objectives. From creating website copy that reflects your brand voice to developing a content strategy that works, we’re here to help you every step of the way.

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Engaging and Retaining Target Audience

Business owners seek content that captures and maintains the interest of their target audience, encouraging longer site visits and repeat engagement. Electric Pencil crafts captivating content tailored to your audience’s interests, keeping them engaged and coming back for more.

Building Brand Authority and Trust

Aiming to establish themselves as thought leaders and trustworthy sources in their industry through informative and credible website content. We create authoritative and informative content that positions your brand as a leader in your industry, building trust with your audience.

Improving Search Engine Rankings

The goal is to achieve higher rankings on search engines through SEO-optimized content, driving more organic traffic to their website. Our SEO-driven content strategies enhance your search engine visibility, drawing more visitors to your website organically.

Generating Leads and Increasing Conversions

Business owners desire content that effectively converts visitors into leads or customers, contributing to sales and business growth. We integrate persuasive calls-to-action and compelling narratives in our content to drive conversions and generate valuable leads for your business.

Showcasing Products and Services Effectively

They want content that highlights the unique features and benefits of their products or services, differentiating them from competitors. Electric Pencil highlights your offerings’ unique selling points through clear, impactful content, setting you apart from competitors.

Creating a Consistent Brand Voice

Establishing a uniform brand voice across all content to strengthen brand identity and customer recall. Our team ensures a consistent and recognisable brand voice across all your content, strengthening your brand identity.

Delivering a Seamless User Experience

The aim is to provide a user-friendly content experience that guides visitors smoothly through the website, enhancing user satisfaction. We focus on creating a smooth and intuitive content flow, providing a seamless user experience that retains visitor interest.

Fostering Customer Loyalty and Repeat Business

Business owners aspire to develop content that fosters loyalty among customers, encouraging repeat business and long-term relationships. By producing engaging, relevant content, we help cultivate customer loyalty, encouraging repeat business and long-term engagement.

Portfolio

Polyflor
Polyflor Website Strategy
Polyflor

Polyflor

Vinyl Flooring & Wall Protection
Turrito
Turrito
Turrito

Turrito

Technology Solutions Provider
WBHO
WBHO Website Design
WBHO

WBHO

Construction Company
SG&CO
SG&CO Website Content
SG&CO

SG&CO

Financial Advisory Services

Testimonials

Since 2012 Electric Pencil has been our preferred website design supplier. They have hosted our website and provided consistent and quality maintenance and support & even when our requests have been urgent, they have managed an average response time of less than 1 hour. These quick turnaround times have meant that we are able to leave our website in their capable hands and get on with our business with peace of mind.

Aaron ThorntonManaging Director, Dial a Nerd

Electric Pencil have been our graphic and web design partners since 2014 and have continuously provided us with creative ideas that wow our customers.

Gary SegalChief Executive Officer, Game On Performance Solutions

We turned to Electric Pencil to design and create a new website that would be easy for us to update in-house, and most importantly – one that accurately followed our corporate identity. It is hard to illustrate a design image inside your head to somebody who is not in your industry, and before we were introduced to Electric Pencil, we were beyond frustrated with the concepts we were being presented with. They literally nailed it after ONE meeting.

Lara ReevesMarketing & Accounts, Metrum Project Management

We recently briefed Electric Pencil on our latest website, and asked for something creative that would grab attention. Their very unique approach resulted in a website that exceeded our expectations. Electric Pencil’s ability to understand and execute on our brief means that our website stands out from the industry norms.

Brian TimperleyChief Executive Officer, Turrito Networks